Urban Renewal: A proud moment for Modscape with the launch of the Greenline Project Hub.

Last week saw the opening of City of Melbourne’s Greenline Project Hub – a repurposed modular display suite that now resides along Birrarung Marr, serving as a site office for the project team, and an engaging touchpoint for the community.

With a Welcome To Country by Uncle Collin Hunter Jr, followed by a heartfelt address by former Melbourne Lord Mayor Sally Capp AO, the event marked a significant milestone for the Greenline Project.

This urban renewal project presents a new vision for the north bank of Melbourne’s Yarra River – Birrarung. It will create 4km of interconnected promenades, parks, open spaces, Australian native planting, cultural activations and environmental renewal between Birrarung Marr and the Bolte Bridge.

Guided by policies and strategies from Council and the State Government, the Greenline Project honours Traditional Owner culture and heritage while aligning with community aspirations to enhance the river’s health and wellbeing. This includes new promenades, public spaces, and improved connectivity.

Situated on the lands of the Wurundjeri Woi-wurrung people, the project will continuously seek guidance from Traditional Owners throughout its design and development.

The journey began with the relocation of Mirvac Tower 91 modules to Modscape’s Brooklyn factory, where they were retrofitted to accommodate a new office, small kitchen, accessible toilet, and meeting room. The modules were then delivered and installed onsite.

From the outset, Modscape prioritised retaining as much of the existing building as possible. This approach helped to minimise waste and improve material efficiency, highlighting the enduring strength and adaptability of modular construction. By separating and upgrading the four modules, we were able to extend the life of the building for years to come.

The design blends effortlessly with the surrounding footpath, inviting passersby into a space that’s both welcoming and accessible. Glass panels wrap around the oval-shaped structure, providing unblockable views of the river’s edge and urban surroundings. Planted with native species, the newly added surrounding landscape and green roof crowns the Hub, enhancing biodiversity. This eco-friendly feature helps to mitigate urban heat and provides a natural habitat for local wildlife.

The building is a testament to the innovative potential of modular construction in creating sustainable, community–focused public spaces.

Right: Smoking ceremony with Wurundjeri elder Uncle Colin Hunter Jr,

Below: Nicholas Reece, Lord Mayor (City of Melbourne) and Michael O’Leary, Deputy CEO & Project Director (Melbourne Arts Precinct Corporation)

 

a group of people standing around a man holding a plant

Right: Modscape’s Jan Gyrn (CEO) and Shaun McMahon (COO) speaking with Sally Capp AO at the Greenline Project Hub opening

Credits

See Modscape’s modular Mirvac Display Suite project.

 

Learn more about the Greenline Project here.

 

Photography by Modscape and City of Melbourne.